How automation technology helped Cainiao deliver more than 200 million parcels

Singles Day, or 11.11, began as a cynical response to traditional couples-centric festivals such as Valentine's Day, but has now grown to be one of the world's largest online shopping days. In 2021, 1.16 billion parcels were transported in China during the November 11 event according to Statista, creating a logistical challenge for operators like Cainiao, the logistics arm of China's e-commerce behemoth Alibaba.